Hey Ecommerce Store Brand! Want To Get More Out of Your Advertising Dollars?

The Ecommerce Email Marketing Checklist

A +300-point checklist for building and optimizing your email campaigns, maximizing sales, and reducing ad-spend.


+120 Ecommerce Store owners have successfully taken advantage
of the ecommerce email marketing checklist

Works with Email Marketing Services such as:

active campaign logo duotone
omnisend-logo
klaviyo logo duotone
mailchimp logo duotone

And All Others...

Get More Sales WitA Fraction Of
Your Normal Ad-spend

Ecommerce involves investing money in advertising but with rising ad costs your profit margins are shrinking in front of your eyes.

Studies say 70% of shopping carts are abandoned without making a purchase.

That’s an enormous number of clicks that you’re paying for but lead to nothing.


Essentially, you’re paying more to get less over time.

Effective email marketing can solve this problem by addressing
cart abandonment, offering timely benefits, and building meaningful relationships.

The best thing about this method is that…

…It can be done without constantly investing a huge amount of money.

This checklist will guide you through building and optimizing your email campaigns without wasting money.


Who could benefit From This Email Marketing Checklist:

  • Companies/ Marketers looking to scale their business
  • Companies that want to reduce costs for advertising
  • Ecommerce brands who need an A- Z blueprint for their email marketing campaigns
  • Ecommerce brands looking for that last missing piece to make their email campaigns work
  • Marketers & Ecommerce brands that want to build high-converting email lists
  • Marketers & Ecommerce brands who want to learn how to nurture leads effectively
  • Marketers who want to learn how to create high-converting email newsletters
  • Ecommerce brands & Marketers trying to take their sales events to the next level with email marketing
  • Ecommerce brands & Marketers who want to incorporate SMS into their marketing campaigns

“A friend of mine recommended this checklist for optimizing my email marketing. This saved me so much time and effort. The visual examples are easy to follow and a godsend if you’re a visual type of person like me.”

Singh R.

What this Email checklist offers


Instant clarity & ensuring essential tasks won’t get skipped

Every task and element essential to building high-performing email campaigns are laid out in a Google Sheet so you’re sure your campaigns work properly.


A method for quickly determining most impactful actions

Determine which actions take priority while optimizing your existing campaign or building a new one.


A way to easily find holes in your marketing campaigns

Not getting the results you expected? Find out what you’re missing in your email campaigns to boost your marketing and sales performance.


No need to reinvent the wheel. Flows have already been tested

No need to spend time finding out how long to delay consecutive emails. Flows have been tested on thousands of inboxes to determine what type of flow performs the best.

The Ecommerce Email Marketing Checklist

focuses on 3 factors when determining task importance:

Priority

Dificulty

Impact

Determine through these 3 factors which tasks will help you achieve your individual goals the fastest.

  • Looking for easy wins? focus on tasks with the most impact but are low in dificulty.
  • Looking for the most vital tasks? Focus on the tasks with highest priority and the most impact.

About Optin Office

Optin Office is a website created to give e-commerce brands, and marketers the tools necessary to build their customer base while minimizing ad spending.

After nearly a decade of experience in the marketing world and working for global e-commerce giants like Ikea and others, we have seen a problematic development.

Advertising costs seem to be rising over time, and there are no signs of it slowing down. 

If you’re ready to change your email marketing strategy into a profit-generating plan, then grab a copy of the e-commerce email marketing checklist.

What customers Say

The Ecommerce Email Marketing Checklist proved to be very beneficial to my start-up. After implementing this we noticed a considerable growth in the amount of sales our website got.

 Mumudu R.

A very clear and concise check-list that improved my online store’s performance. It’s easy to inplement and provides a clear picture of where the holes in my campaings were.

sarwar A.

What's Inside The Ecommerce 

Email Marketing Checklist

Here's how the checklist is structured

Optin Office Layout breakdown no BG

A Quick Breakdown

General Practices

39 points covering the general practices of email marketing such as preferred settings, list hygiene, tools, lead magnets, and more.

Deliverability

12 points covering deliverability so you can be sure all your emails reach the inbox of your subscribers and not ruin your IP reputation by accident.

Sales Events

28 points to cover everything you need to create email marketing campaigns for your sales events so you can start taking advantage of every special date to get more earnings.

Sequences

36 points that cover everything you need to know to create email sequences such as welcoming subscribers, post-purchase, abandonment, and more so you can start scaling your business.

Newsletters

28 points covering different types of newsletters and the best practices regarding sending them to your subscribers so you can start establishing a relationship with your subscribers.

Pop-Ups

25 points about pop-ups and how you can improve your email marketing by testing different aspects of the pop-ups so you can increase your opt-in rate without sacrificing exact targeting.

Testing

14 points for testing your campaigns to optimize them for the long term and create campaigns resistant to changes in the marketing landscape.

Design

17-point checklist for designing your email newsletters, copywriting, and designing buttons so you can create a great user experience that keeps subscribers engaged.

SMS campaign best practices

27-point checklist covering everything you need to know about SMS marketing. Best practices, Sequences, design, and building full-blown campaigns.

Examples

Examples of every point on the checklist that can be used as a reference for creating your personal campaigns.

What Makes This Checklist Different From Free Resources Available Online?

This product isn’t a vague checklist that lists a few basic points to remember when doing email marketing.

It’s a practical solution for everyone who wants to get the most out of their ecommerce business through email marketing. 

The list covers every and I really mean every aspect of ecommerce email marketing to ensure your ecommerce store can maximize sales and reduce costs.

To make sure you succeed I’ve added hundreds of visual examples of each checkpoint so you can see exactly what it looks like and replicate it.

It also contains how-to guides and links to resources to support you while building, managing, and optimizing your campaigns.

So instead of throwing money away with every non-optimized marketing campaign, this one-time investment will make sure no money will be left on the table.

Our Pricing Options

The Ecommerce Email Checklist ($89)

Additional VAT might be included!

$59

+300 Point checklist covering your entire email marketing strategy:

  • Settings  
  • Deliverabilty
  • Sales Events
  • Popups
  • Sequences
  • Newsletters
  • Testing
  • Design
  • +200 Visual Examples
  • Total Email Marketing Blueprint

  • Resolve your cart abandonment issues
  • Spot the holes in your email campaigns
  • Get more sales out of your advertising dollars

You'll be redirected to an external secure checkout page with multiple payment methods such as:

After the purchase you'll be directed back to the Optin Office website to download the files.

What Are You Waiting For? 

There's absolutely NO RISK with our 14-day Money Back Guarantee. More info about this can be found in our return policy.

This year, I made a big decision to let go of my seven-person team.

That means I can’t leave anything to chance, and this checklist is an absolute lifesaver.

What I loved about it was that it wasn’t just a list of tasks — it also included practical examples that showed me exactly how it’s done.

This way, I knew for sure that I wasn’t missing any essential steps, and my marketing stayed structured and running smoothly through this change in my company.

This checklist is a must-have for any entrepreneur who wants to maximize sales efficiently and strategically!

Rachida — BySanaah.nl (Shopify store owner)

Verified Buyer

Faq.

Do you need prior marketing experience to take full advantage of the email checklist?

At the very least, you'll need to learn how the features of the email marketing software you choose work. You can use the quiz in the checklist document to determine which email marketing software would suit your goals.

Aside from that, you can build campaigns even if you have zero experience with email marketing. The file contains links to guides explaining every principle needed to build your campaign.

What type of file will I be getting after purchasing the checklist?

A Google Sheet file that can also be used on Excel. Some of the links in the checklist also point to notion files containing examples that you can use as reference for your campaigns. It also links to how-to guides that have proven to be useful to our testers while performing the tasks

Does the price include future updates?

Yes, during the purchasing process you can apply for future updates and we'll email a new version every time it comes out.

Is the checklist tailored to a specific ecommerce platform?

No. It doesn’t matter what type of ecommerce platform you use.

Is the checklist tailored to a specific email marketing service?

No. You can take advantage of this checklist no matter what type of email marketing service you use.

What’s included with this purchase?

  • A Google Sheets file containing a 300+ Checklist
  • Notion files containing visual examples of every checkpoint
  • A file containing survey questions for optimizing your ecommerce email campaigns
  • A manual for the sheets file 
  • PDF containing the standard structure of an email campaign.

What niches does it work in?

The checklist works in every niche.


man writing on whiteboard

Start Now!

Stop Wasting Ad-Money By Winging your email marketing.

This email ecommerce checklist is made to help you perform high-converting strategies at the right time to get the most out of your marketing.

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